SALES AND TRADE MARKETING COMPANY
about us
We are highly entusiactic and dynamic team with more than twenty years experience each in the field of Sales, Trade marketing and Business development. Over the years as managers in different companies our main challenge has been to find and to train the commercial unit staff. It is not just to achieve targets, but further to develop professionals mostly. So we have decided to dedicate our efforts to select, train, develop and link the sales & marketing talents with the right companies. We evaluate the success by our Market research & Execution survey business.
Our Core principles are:
– Focus on Sales & Trade marketing services we are good at;
– Flexible and cost-effective solutions;
– BuIld trusty and responsive partnership;
– People are not just resource.
selection
COMMERCIAL STAFF RECRUITMENT
We have a networking approach with focus on Sales and Trade marketing staff selection only.
Thanks to our experience and the wide network of proffecionals we can find easily and recommend the ideal candidate for the specific position to the right company. Our recruitment range is from Merchandiser to Sales Manager, respectively Trade marketing manager.
This makes us an unique and a preferred partner.
No fee if not a candidate appointed.
Contact us to find more benefits & advantages.
License: 3127 / 09.02.2021
COURSES
SALES & TRADE MARKETING COURSES
We produce certified Sales & Trade marketing emplyees.
The courses have many modules aiming to provide the right comprehensive knowledge for the respective position. Each module includes theory, tasks and projects to consolidate and validate not only the knowledge, but the skills as well. They are delivered by various professionals with proven experience in the subject.
After the course participants have the opportunity to take an exam and get a Certificate as well as our special recomendations. The best ones we always try to hire in our Merchandising or Market research unit while the talents we connect with the best companies directly.
We have the capacity to adapt trainings or courses to the specific company business needs.
Click on the Courses listed below to find more details.
Sales Representative
Aim: Full set of knowledge each Sales Representative should have to perforom excellently and to achieve results
Participants: Future or current Sales representatives motivated for career development
Benefits: ‘SR Certificate’ – Advantage in our Selection projects; Join our Merchandising team
Duration: Total 24 hours
Delivery Format: In class (from 6 to 12 participants)
Skills: 80% Technical; 20% Soft
Methodology: Theory, exercises, projects
Trainer: Pavlin Kostandiev
COURSE CURRICULUM
0. About the course
1. Introductin: Role, Aim, Tasks, Responsibilities,
2. Competencies & behaviour
3. Trade marketing
4. Products/Services Management
5. Trade channels & Segmentation
6. Set targets & Execution
7. Daily route management
8. Build customer relationship
9. Trade math
10. Selling skills
11. Overcomе customer objections
12. Orders generation
13. Analyzing skills
14. Understand trade reports
15. Finance
16. Create PC reports (optional)
CALENDAR 2022
Weekday sessions: 4 weeks x 2 times weekly x 3 hours (Sofia only)
Weekend sessions: 4 days x 6 hours
COURSE LOCATIONS
Sofia:
Plovdiv:
Varna:
Burgas:
Russe / V. Tarnovo:
PRICE: 300 BGN
Payment: Bank transfer
Docs: Invoice; Contract
CONTACT US to book a session or/and get more information
Sales Administration
Aim: Required knowledge & skills to support Sales and Marketing departments successfully
Participants: Future or current Sales administration staff
Benefits: ‘SA Certificate’; Advantage in our Selection projects; Join our Merchandising or Market Research team
Duration To be announced soon
Delivery Format: In class (from 6 to 12 participants)
Skills: 80% Technical; 20% Soft
Methodology: Theory, exercises, projects
Trainers: To be announced soon
COURSE CURRICULUM – To be announced soon
CALENDAR 2022
Weekday sessions:
Weekend sessions:
Sofia:
Plovdiv:
Varna:
Burgas:
Russe / V. Tarnovo:
PRICE: 300 BGN
Payment: Bank transfer
Docs: Invoice; Contract
CONTACT US to book a session or/and get more information
Team Leader
Aim: Fundamental set of knowledge how to lead a tem motivated to achieve results
Participants: Current Sales representatives & Supervisors
Benefits: ‘TLCertificate’; Advantage in our Selection projects; Join our Merchandising team as Team leader
Duration: 72 hours total (9 Saturdays)
Delivery Format: In class (from 6 to 12 participants)
Skills: 80% Soft; 20% Technical
Trainers: To be announced soon
COURSE CURRICULUM
0. About the course
1. Introductin: Role, Aim, Tasks, Responsibilities,
2. Competencies & Behaviour
3. Tasks & Stress management
4. leadership
5. Coaching & Mentorship
6. Create and lead a team
7. Finance
8. Marketing
9. Negotiation
10. Create PC reports (optional)
CALENDAR 2021:
Sofia:
Plovdiv:
Varna:
Burgas:
Russe / V. Tarnovo:
PRICE: 600 BGN
Payment: Bank transfer
Docs: Invoice; Contract
CONTACT US to book a session or/and get more information
Sales Manager
Aim: Essential set of knowledge how to Manage Sales unit
Participants: Current Team leaders and Sales Managers
Benefits: ‘SMCertificate’; Advantage in our Selection projects; Join our Merchandising team as Regional mnager
Duration: 72 hours (9 Saturdays)
Delivery Format: In class (from 6 to 12 participants)
Skills: 60% technical; 40% Soft
Trainers: To be announced soon
COURSE CURRICULUM
0. About the course
1. Introductin: Role, Aim, Tasks, Responsibilities,
2. Competencies & Behaviour
3. Management
4. Leadership
5. Presentation skills
6. Commercial low
7. Category management
8. Revenue Growth Management
9. Profitable Market Activation
10. Key Accounts Management
11. Project management
CALENDAR 2021
Sofia:
Plovdiv:
Varna:
PRICE: 1 200 BGN
Payment: Bank transfer
Docs: Invoice; Contract
CONTACT US to book a session or/and get more information
Trade Marketing
Aim: Basic knowledge how to manage Trade marketing activities
Benefits: ‘TM Certificate’; Advantage in our Selection projects; Join our Merchandising team as TM Manager
Duration: To be announced soon
Delivery Format: In class (from 6 to 12 participants)
Skills: 85% Technical; 15% Soft
Trainers: To be announced soon
merchandising
RETAILS ACTIVATION & PROMOTERS
Merchandisers are the key to achieve constant planogram compliance or just to have recommended standard across chains and retails in most cases. This is a dream for all suppliers expecially their catigory and trade marketing managers. Companies are convinced that merchandising service has direct impact on sales and market share growth, but currently they still face a lot of issues related to the staff, cost, reporting etc. We have solutions for most of them:
MAIN FEATURES:
Coverage: National-wide
Scope: Modern trade (NKAs & LKAs) and Traditional/Fragmented trade.
Staff: Specially selected and Certified merchandisers
Cost efficiency: “Pay what you get”
Cost optimization: Dedicated or shared merchandisers
Reporting: Web based CRM – Real time review (under development)
In store activities – by Request:
– Planogram or standard complience;
– Generate purchase orders;
– Build additional selling points;
– Place POP materials;
– Promoters;
research
MARKET RESEARCH & EXECUTION SURVEYS
Retail Market Research – Comming soon
Market Execution Survey has the aim to verify objectively the quality KPIs of the Field force staff.
Main advantages:
– Methodolgy requested by the customer.
– Format set by the customer.
– Live on-line data provided with a summary report on next week of the period end.
– Log information: data and hour, outlet, location, etc.
– Individual offer based on current/estimated cost which customer (will) invests.
CONTACT US
Commercial Force Ltd.
35 Boris Stefanov Str.
Studenski grad
Sofia 1700
BULGARIA
Mob: +359 889 805345
Mail: office@comforce.bg